Meet Our Owners
Tia El grew up baking from sweet potato dessert recipes used by her grandmother, Delores Truitt. But when she began adding her own spin, such as a graham cracker crust, people really took notice. She turned pro with Sweet T’s Bakery.
Working with her husband, Mark, she has landed a permanent stall at Reading Terminal Market, opening in mid-April.
The Els, who were on the School District of Philadelphia’s police force and also owned two day-care centers, started with a shop at 22nd and Latona Streets in South Philadelphia. They closed in 2018 to go the food truck route and opened a day cart in late 2020 at Reading Terminal Market.